Circa 2008, our founder, Justin Johnson, was attending an upper level business class at Gustavus Adolphus College in St. Peter, MN. The main goal was for the students to create business plans for potential products/companies they believed in. Justin took this task home with him to discuss with his close friends and family. The idea for NoSweat was conceptualized around the dinner table that weekend.
People wearing hats, helmets and hard hats have been sweating for years, but there is no simple solution for controlling this sweat and the negative side effects it has on these individuals. From sweat burning your eyes, moisture causing masks/shields to fog up, sweat stains ruining your favorite hat and even helmet acne, the NoSweat team knew they had something when they patented the disposable Performance Liner!
Cotton headbands do a great job at pulling in moisture, but remain wet to the touch. They also don’t fit well under helmets. What does fit well underneath a helmet? A skull cap! Where skull caps do a great job at wicking away sweat off of the head, the moisture has nowhere to go. So, it ends up running out of the headwear and onto the individual’s face. Okay…. what works then? NoSweat! Our patented technology wicks away sweat by pulling it into the product, keeping the user sweat free with a clean dry surface.
Now in 2017, NoSweat has tested their product across multiple markets. The company has also penetrated many professional markets starting with the New York Rangers in the NHL. There are now 12 teams who are regularly wear the product in their helmets. Their biggest customer to date is the NHL Officials Association, who ordered over 17,000 of the Performance Liners for the 2016-2017 NHL season. But hockey isn’t the only market seeing the benefits from wearing the product. NASACAR, F1, PGA, Motocross, MLB, Military, Police, Construction, etc. have used the product and it has been a huge hit!! The need is there, the product works, the pros are wearing it, now it is time to get it in the hands of the masses!
PHONE: 1 (615) 697-9328
ADDRESS: 5421 Feltl Rd, Suite 160, Minnetonka, MN 55343